Product Focus

Persona

Mental health awareness and treatment is an uphill battle for many Canadians who struggle to receive continuous treatment due to a lack of social infrastructure and government and workplace support.
We identify the issues:
1. Limited awareness/ knowledge of mental health services
2. Lack of energy to research help and services, the internet is overwhelming
Stigmatization of mental illness
3. Life is busy, they may not have enough time to seek out help, and mental health might not even be a priority
4. Financial concerns

What is "Calendar Coach"?
"Calendar Coach" is designed to create a schedule that optimizes a user’s mental health. It promotes healthy habits, alleviates stress from making micro decision, and helps its users reach their goals through actionable plans. 
Key features

1. Breaks down tasks of the day into bite-sized manageable goals
2. Accessible mental health services presented on an on-demand basis to avoid overstimulating the user
3. Taylored and customizable experience unique to each individual

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